Black Flag
Roach Motel
A bug invading your home is without a doubt on everyone’s list of things they hate. Black Flag’s Roach Motel has a set-it-and-forget it design that allows you to easily rid of these pests without feeling the immense fear you would with a regular trap. No more disposing of the dead bug and seeing it. The Roach Motel kills and hides the bug with ease so you are worry-free.
The print ad will be placed in home magazines as one page.
Outdoor Billboard
Will appear in high-traffic areas of cities.
Outdoor Installation
Features huge prints of cockroaches on busy streets in cities, instilling fear into pedestrians and drivers about bugs and making them think about the bugs that could be invading their homes.
Social Media
Instagram carousel post
Kate Acra (AD) | Print
Karina Villa (AD) | Out of Home
Abigail Shavers (AD) | Outdoor Installation & Social Media